Hardware & Accessories
The client experienced a decrease in sales across a few of their devices and wanted to launch some latest features. The goal was to increase sales, improve customer experience, and optimize hardware devices and accessories across several persona types (developers, freelancers, market consultants, social media marketers, etc...)
KPIs for Hardware & Accessories Solutions
Increase Productivity
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Workflow Productivity (e.g., security, performance, revenue attainment, customer satisfaction)
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Process Adoption (e.g., active engagement)
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Support Deflection (e.g., ticket requests)
Improve Customer Experience
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Customer Satisfaction (e.g., survey responses and satisfaction level)
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Net Promoter Score (NPS) (e.g., likelihood to recommend product)
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Customer Feedback
Improve Employees Experience
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Employee Satisfaction (e.g., survey responses and satisfaction level)
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Net Promoter Score (NPS) (e.g., likelihood to recommend workplace software)
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Employee Feedback
Optimize Hardware Devices
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Return on Investment (ROI) (e.g., onboarding and support)
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Total Cost of Ownership (TCO) (e.g., license utilization)
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Portfolio Size
Methods, Tools, Participants, and Research Questions
